All four John Wick films have opened/will open in wildly various parts of the calendar.
As of this writing, John Wick has earned $43 million domestically and a worldwide total of $88 million from a budget of $30 million after its release in late October 2014.
John Wick: Chapter 2 was a legendary breakout sequel, opening in February 2017 with $30 million and grossing $92 million domestically and $172 million globally on a $40 million budget.
With a $56 million opening weekend, John Wick: Chapter 3 landed in the middle of summer's desirable pre-Memorial Day weekend window.
After making $171million domestic and $323million globally on a $75 million budget, it continued going. It's hard to believe how quickly this franchise has risen.